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Fitness Business

StrengthPortal articles about the business side of the fitness industry

Fitness Business

Fast Company is wrong about gyms

Despite an incredibly hard 2020 Fast Company is wrong in their declaration that gyms aren't coming back. Fitness businesses just need to adjust to the evolving industry, here's how they can do that.

Matt McGunagle Matt McGunagle
Fitness Business

Covid-19 hasn't killed the fitness business model

One of the biggest questions in the fitness industry in 2020 has been whether Covid-19 will kill the business model that multi-location and single location health clubs, gyms, and personal training studios have

Matt McGunagle Matt McGunagle
Fitness Business

Small fitness business owners biggest advantage

Fitness industry observations stemming from working with small fitness business owners during the Covid-19 pandemic.

Matt McGunagle Matt McGunagle
Interviews

Interview with Mindbody CEO Rick Stollmeyer

StrengthPortal interview with Mindbody CEO Rick Stollmeyer. In this interview Rick shares his journey detailing what it was like to co-found Mindbody in a garage to eventually becoming one of the largest software companies in the fitness industry.

Matt McGunagle Matt McGunagle
Fitness Business

Introducing StrengthPortal’s Mindbody integration

StrengthPortal has integrated with MindBody to help MB customers manage and scale their personal training services.

Matt McGunagle Matt McGunagle
Interviews

Fitness Industry Interview with Equinox's Director of Education Matt Berenc

In this interview we discuss Matt's journey in the fitness industry, the partnership between Equinox and StrengthPortal, and what makes their personal training programs one of the best in the world.

Matt McGunagle Matt McGunagle
Fitness Business

Interview with Fit Pro Financial

Fit Pro Financial was built by Chad Landers and James Krieger to help Fitness Professionals improve their financial futures and have long-term careers in the fitness industry.

Matt McGunagle Matt McGunagle
Fitness Business

Platform update: Programs 2.0 is live

We're excited to announce that Programs 2.0, our completely rebuilt programming and tracking tools for the StrengthPortal web app, has been pushed live! As anyone reading this article knows, the biggest competitor

Matt McGunagle Matt McGunagle
Fitness Business

Three giant revenue growth opportunities for health clubs, gyms, and fitness studios

The business of fitness has never been better, but health clubs, gyms, and fitness studios have yet to take full advantage of three revenue growth opportunities that will help them retain members and grow like never before.

Matt McGunagle Matt McGunagle
Fitness Business

Online coaches - You don't have to do this alone

It's hard starting an online business from scratch. You have to invest time, energy, and money. The worst part is that there's no guarantee all of your efforts will pay off. Luckily, there's another path for personal trainers to get started with online coaching to increase their income.

Matt McGunagle Matt McGunagle
Interviews

Interview with Dr. Ted Vickey

StrengthPortal inteview with Dr. Ted Vickey to discuss his 25 years of experience in exercise science and business, with special expertise in fitness technology.

Matt McGunagle Matt McGunagle
Fitness Business

StrengthPortal versus pen and paper

StrengthPortal software goes head to head against pen and paper

Matt McGunagle Matt McGunagle
Fitness Business

IHRSA 2018 Trade Show Recap

StrengthPortal recap of the 2018 IHRSA Trade Show

Matt McGunagle Matt McGunagle
Fitness Business

Adidas enters Fitness Tech

Adidas has just announced their acquisition of the Austrian Fitness App company Runtastic for $220 M Euros ($239 Million US). This is another huge splash in our industry this year that every coach

Matt McGunagle Matt McGunagle
Fitness Business

Podcast - What No One Teaches You About Surviving The Coaching Business

Coach Stevo, the CEO of Habitry, and Matt McGunagle sit down to discuss the average career length for personal trainers.

Matt McGunagle Matt McGunagle
Interviews

StrengthPortal Interview with Pete Dupuis

Pete is the Vice President and Co-Founder of Cressey Sports Performance and has served as business director of CSP since it was established in 2007. After graduating with an MBA from Babson College

Matt McGunagle Matt McGunagle
Fitness Business

Did you know? MINDBODY had their IPO!

MindBody IPO analysis

Matt McGunagle Matt McGunagle
Fitness Business

Online coaching isn't passive income

Fitness professionals shouldn’t think of coaching clients online any differently than when they train someone in-person. This personal touch is the single strongest asset you have as a coach. It’s what makes you irreplaceable and will continue to grow your business for years to come.

Matt McGunagle Matt McGunagle
Fitness Business

Software Apps for Personal Trainers and Gyms

“I think that’s the single best piece of advice: constantly think about how you could be doing things better and question yourself.” – Elon Musk There haven’t been many softwares that were

Matt McGunagle Matt McGunagle
Fitness Business

Asking The Important Questions

Coach Stevo asked me a question a few months back that shook me. “As fitness/health professionals we only get to spend about 1 solid hour a week with our clients. What about

Matt McGunagle Matt McGunagle
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